Digital Communication for AI data labeling service

OUTFORZ DATA is a company that annotates data and creates datasets for machine learning. I created a digital campaign to promote the accuracy of the company's approach to nonstandard data briefs.

Idea, scaling, copy

Shadow theater tells about marketing fears

The series of shadow TVCs tell about the worst marketing fears using typical marketing slang. If the specialists preferred to avoid becoming the hero of such a story, they had to visit The Marketing Forum.

Idea, scaling, copy,

production supervision

Brave pins for Libresse

Limited edition of pins to celebrate the bravery of Ukrainian girls.

Design, copy

LGBTQ campaign for Amnesty International

Idea, content

Try to Google the word "lesbian" in Ukraine. The first results will show you the links to the videos with adult sexual content, reflecting the common societal stereotype that LGBTQIA+ is about sex only. And whenever the voice for human rights sounded, conservative society and even its neutral part perceived it as standing for only intimate rights. Nevertheless, LGBTQIA+ rights are human rights – and the company shows the stories of everyday routine and ordinary human lives behind sexual stereotypes.

Hungry website for Snickers

The brand message “You are not you when you`re hungry” is at the heart of the Snickers brand. To show the truth behind this statement one more time, we created the Snickers site developed by a hungry programmer. The only thing that can fix the bugs – is the Snickers bar itself.

Interface design, development

ALISA

KUCHYNSKA

Works

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© Kuchynske Studio